
Choosing the Perfect Domain Name
Keep it Short There are few things that can ruin a domain name faster than excessive length. In general, a good rule of thumb is that you should only exceed ten characters if you have an excellent reason to do so. Among other reasons, a shorter domain name is just easier to remember.
It’s also important to caution against having multiple words — two is fine, but any more has the potential to get confusing quickly. Keep in mind that there are no spaces or punctuation available. If you can’t discern what the domain name says at a quick glance, chances are it’s simply too long.
Example: Instead of a cumbersome name like thisismywebsite.com, try going with something simple like mywebsite.com.
Don’t Use Abbreviations While you don't want your domain to be too long, you also don't want to force your business into a shorter domain name by using abbreviations. A business name with a commonly used acronym could have a nice succinct...